Development
In September 2007, Paramount announced a June 26, 2009 release date for the sequel to Transformers, and Bay began creating animatics of action sequences featuring characters rejected for the first film. This would allow animators to complete sequences if the Directors Guild of America went on strike in July 2008 (which did not happen as the DGA signed a new deal). The director considered making a small project in between Transformers and its sequel, but knew "you have your baby and you don't want someone else to take it". The film was given a larger budget than the first film, which cost $151 million, and some of the action scenes rejected for the original were written into the sequel. Writers Roberto Orci and Alex Kurtzman originally passed on the sequel because of a busy schedule. The studio began courting other writers in May 2007, but as they were unimpressed with their pitches, they convinced Orci and Kurtzman to return. The studio also signed on Ehren Kruger, as he impressed Bay and Hasbro president Brian Goldner with his knowledge of the Transformers mythology. The writing trio were paid $8 million.
Screenwriting was interrupted by the 2007–2008 Writers Guild of America strike, but to avoid production delays the writers spent two weeks writing a treatment, which they handed in the night before the strike began. Bay expanded the outline into a sixty-page scriptment: Orci explained Bay "came up with some really fun gags and a few descriptions of the kind of hardware he will need for production". The three writers spent four months writing the screenplay while "locked" in two hotel rooms by Bay. Kurtzman created the film's title. Before Transformers was released, producer Tom DeSanto said he had come up with "a very cool idea" to introduce the Dinobots and Constructicons, while Bay was interested in an aircraft carrier, which he considered for the first film. Orci claimed they could not justify the Dinobots' choice of form, admitting he was also dismissive of them. During filming though, he became fonder of them because of their popularity with fans. The writers were unable to fit in the aircraft carrier, and left the Triple Changer idea to another film.
The producers expected that with a bigger budget and the special effects worked out, the Transformers would have a larger role. Peter Cullen recalled, "Don Murphy mentioned to me, 'Only because of the tremendous expense to animate Optimus Prime, he'll be in just a certain amount of [the first film].' But he said, 'Next time, if the movie is a success, you're gonna be in it a ton.'" The director hoped to include more close-ups of the robots' faces. Scott Farrar returned as visual effects supervisor, and anticipated moodier use of lighting as well as deeper roles for the Decepticons. He stated that with the bigger deadline, post-production will be a "circus". Hasbro became more involved in the designs of the robots than in the first film. They insisted on keeping the alternate modes of some of the returning characters similar, so people would not have to buy toys of the same characters.
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